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New Year Resolution for 2008: Swim faster, Run longer, maybe return to cycling.

Wednesday, May 23, 2007

Stiffling Entrepreneurism?

Check out today's news about taking out ads for the newest drink in town - Whatever and Anything.

Report says that the advertisers have decided to take out the display panels from some 450 bus stops after just 3 days.

Reason? Some senior folks have been harvesting the empty cans in the display panels for extra cash.

I call this Pure Entrepreneurial skills - they saw an opportunity and they certainly took advantage of it.

Ironically, the ad agency tasked for this brand campaign is called 'Out of the Box'. haha.....

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